Starbucks “Love” project
January 10th, 2010
I don’t often blog about anything other than technology and marketing related topics. But as an activist (and consumate Beatles fan), I had to share this one. It’s the Starbucks Love Project – a video of people all over the world singing “All you need is Love.”
As the video begins, it’s captioned, “On December 7, 2009 at 1:30 PM GMT, people in 156 countries joined together to sing at exactly the same time to raise awareness of AIDS in Africa. Here they are.” How wonderful.
The video project is part of the Product Red campaign, first launched in 2006.
Source: Starbucks Love Project
Also see: Product Red website
