<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Rainier Communications Blog &#124; Technology Public Relations &#187; RFID</title>
	<atom:link href="http://www.rainierco.com/blog/tag/rfid/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.rainierco.com/blog</link>
	<description>Where Invention &#38; Marketing Meet to Create Innovation</description>
	<lastBuildDate>Thu, 29 Jul 2010 08:00:00 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0</generator>
		<item>
		<title>Airline Industry Will (finally!) use Scanners, RFID &amp; Software to Track Luggage</title>
		<link>http://www.rainierco.com/blog/2009/10/01/airline-industry-will-finally-use-scanners-rfid-software-to-track-luggage/</link>
		<comments>http://www.rainierco.com/blog/2009/10/01/airline-industry-will-finally-use-scanners-rfid-software-to-track-luggage/#comments</comments>
		<pubDate>Thu, 01 Oct 2009 10:20:24 +0000</pubDate>
		<dc:creator>Steve Schuster</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[RFID]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://www.rainierco.com/blog/?p=118</guid>
		<description><![CDATA[Under the category of &#8220;It&#8217;s about time!&#8221; comes a story in the Wall Street Journal&#8217;s Tech section, headlined &#8220;Airline Industry Gets Smarter With Bags.&#8221; Perhaps stating the obvious, Catherine Mayer, a vice president at SITA, a company established by airlines and airports that processes baggage data, among other services states, &#8220;Our industry has been slow [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.rainierco.com%2Fblog%2F2009%2F10%2F01%2Fairline-industry-will-finally-use-scanners-rfid-software-to-track-luggage%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.rainierco.com%2Fblog%2F2009%2F10%2F01%2Fairline-industry-will-finally-use-scanners-rfid-software-to-track-luggage%2F&amp;source=rainierco&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
<p>Under the category of &#8220;It&#8217;s about time!&#8221; comes a story in the Wall Street Journal&#8217;s <a href="http://online.wsj.com/public/page/news-tech-technology.html" target="_blank">Tech section</a>, headlined &#8220;<a href="http://bit.ly/JUqED" target="_blank">Airline Industry Gets Smarter With Bags</a>.&#8221;</p>
<p>Perhaps stating the obvious, Catherine Mayer, a vice president at <a href="www.sita.aero" target="_blank">SITA</a>, a company established by airlines and airports that processes baggage data, among other services states, &#8220;Our industry has been slow to adopt new technology, especially when it comes to passenger and baggage processing but we&#8217;re getting there.&#8221;</p>
<p><img class="alignleft size-full wp-image-121" title="RFID" src="http://www.rainierco.com/blog/wp-content/uploads/2009/10/RFID.jpg" alt="RFID" width="150" height="150" />The solution that makes sense, and which the airlines finally appear ready to adopt, is <a href="http://en.wikipedia.org/wiki/Radio-frequency_identification" target="_blank">RFID</a> tagging of bags. RFID, says the article, is 99% accurate versus the 15% error rate of today&#8217;s bar code solution.</p>
<p>Read the entire article in the <a href="http://bit.ly/JUqED" target="_blank">Wall Street Journal</a>.</p>
<h1></h1>
<p align="left"><a target="_blank" class="tt" href="http://twitter.com/home/?status=Airline+Industry+Will+%28finally%21%29+use+Scanners%2C+RFID+%26%23038%3B+Software+to+Track+Luggage+http://yiier.th8.us" title="Post to Twitter"><img class="nothumb" src="http://www.rainierco.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter3.png" alt="Post to Twitter" /></a> <a target="_blank" class="tt" href="http://delicious.com/post?url=http://www.rainierco.com/blog/2009/10/01/airline-industry-will-finally-use-scanners-rfid-software-to-track-luggage/&amp;title=Airline+Industry+Will+%28finally%21%29+use+Scanners%2C+RFID+%26%23038%3B+Software+to+Track+Luggage" title="[BLANK]"><img class="nothumb" src="http://www.rainierco.com/blog/wp-content/plugins/tweet-this/icons/tt-delicious.png" alt="Post to Delicious" /></a> <a target="_blank" class="tt" href="http://www.facebook.com/share.php?u=http://www.rainierco.com/blog/2009/10/01/airline-industry-will-finally-use-scanners-rfid-software-to-track-luggage/&amp;t=Airline+Industry+Will+%28finally%21%29+use+Scanners%2C+RFID+%26%23038%3B+Software+to+Track+Luggage" title="[BLANK]"><img class="nothumb" src="http://www.rainierco.com/blog/wp-content/plugins/tweet-this/icons/tt-facebook.png" alt="Post to Facebook" /></a></p>]]></content:encoded>
			<wfw:commentRss>http://www.rainierco.com/blog/2009/10/01/airline-industry-will-finally-use-scanners-rfid-software-to-track-luggage/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
