Colin Boroski

Content Director

Colin

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Office Location: Westborough, MA
Phone: 508-475-0025
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Bio

Colin has 15+ years of experience managing full-service public relations programs for a spectrum of publicly-traded and private technology companies in the embedded and enterprise IT domains. Since joining Rainier in 2009, he has provided PR support for clients including Anobit, Vicor, Analog Devices, MORE IT Resources, M/A-COM, Silent Communication, ViewCast and ETV Motors. Colin has also provided ongoing writing and content development services for clients including AMD and NXP Semiconductors.

His core areas of expertise include messaging and content development, strategic PR counsel, and product launch execution. Among his achievements at Rainier, Colin was instrumental in leading the brand awareness and thought leadership campaigns that helped facilitate the acquisition of flash memory technology startup Anobit by Apple, and the acquisition of database performance solution provider MORE IT Resources by EMC Greenplum. His contributions to the ETV Motors PR campaign yielded a 2010 Bulldog Media Relations award for Rainier.

Prior to joining Rainier, Colin was a senior PR manager at EMC, where he was responsible for North American media relations support for many of the company’s core storage hardware product lines. He previously served as account manager at Lois Paul & Partners, servicing clients including Sun Microsystems and StorageTek. Colin began his high-tech PR career at Sterling Hager Inc (now SHIFT Communications), where he serviced clients including CommVault Systems, eParcel (Mitsubishi Electronics America), CorVu and Carleton Corporation.

Colin graduated from Boston University in 1997 with a Bachelor of Science degree from the university’s prestigious College of Communication.

Apart from technology, he is passionate about music, cooking, current events, his family and his cats.

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"I like technology PR because the fast pace of technology innovation affords me opportunities to learn about new things every single day."

-Colin Boroski

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