Executives: How to Increase Followers & Engagement on LinkedIn

    So you have a new company page on LinkedIn for your startup, but now what? How do you gain new followers organically? We run into this challenge all the time for our clients, so we did some research, added in our own knowledge, and came up with a list of tips that only you, the CEO, VP of Marketing or other executive at a company can do. Your PR firm can help you with them, but your engagement is like no other.

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    Topics: PR Consultant, Social Media, Content Marketing, PR Agency, public relations, LinkedIn

    Going Unplugged—How Communicators Benefit by Getting Away From It All

    In the heart of last Summer’s sweltering dog days, I had a sudden premonition. I foresaw with urgent clarity that by the time February rolled around, I would be in dire need of a warm-weather vacation. This should come as no surprise to any annually embattled New Englander who knows his or her way around a thing called a “roof rake.” Bostonians fleeing the bitter cold and breathtakingly aggressive snowstorms fill JetBlue’s flights to Mexico and the Caribbean islands each Winter. With a few minutes of research and three well-placed mouse clicks, I booked flights, an Airbnb cottage, and a rental car—whatever Winter apocalypse was coming our way when the calendar flipped a few times, we’d be escaping to Barbados come February.

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    Topics: Tech PR, PR Agency, Bulldog Reporter, public relations, PR Firm, business, small business

    Rainier is a Gold Star in PR: Client, Agency & Individual Success, Satisfaction Put Us on Top

    Topics: PR, Technology, Sckipio, Tech PR, Nano Dimension, PR Agency, Bulldog Reporter, awards, PR Firm, E8 Storage

    When in Rome…

    Topics: PR, Tech PR, Nano Dimension, PR Agency, public relations, PR Firm, stevie, International Business Awards

    Bell Ringer Award for Rainier's Nano Dimension Campaign

    Topics: PR, Technology, Content Marketing, Tech PR, Nano Dimension, public relations, awards, PR Firm, Bell Ringer, Publicity Club of NE

    Medal Counts: Rainier Brings Home a Silver from the Stevie® Awards

    Topics: PR, Content Marketing, Tech PR, Nano Dimension, PR Agency, awards, PR Firm, Hubspot

    Rainier Rocks Autonomous Vehicles

    Topics: PR, Tech PR, PR Agency, PR Firm, autonomous car, autonomous vehicle

    Five Trends In The Internet of Things (IoT)

    Topics: OptimalPlus, SOTI, Optimal+, Sckipio, Senion, IoT, internet of things, PointGrab

    Should You Pay to Play?

    Topics: PR Consultants, PR, Content Marketing, Tech PR, public relations, Media Relations, PR Firm

    Rainier Takes Home a Pair of Bulldog Reporter Awards for Best-in-Class PR Campaigns

    Topics: PR Consultant, Rainier, PR, Content Marketing, Sckipio, Tech PR, Nano Dimension, PR Agency, Bulldog Reporter, awards, content, PR Firm

    Rainier “Does It Right” with PR Campaign of the Year Award from Business Intelligence Group

    Topics: PR Consultant, Rainier, PR, Content Marketing, Nano Dimension, PR Agency, content, PR Firm

    Should You Hire a Public Relations Agency, or Go with In-House PR?

    Topics: PR, Agency

    Stories of Human Invention (part 1)

    Topics: Rainier, Technology, Tech PR

    Five Tips for Getting Noticed by Journalists on Twitter

    Topics: Social Media

    How to Make the Most of Analyst Briefings

    Topics: Analyst Relations

    Twitter for B2B Campaigns: The Anatomy of a Tweet

    Topics: Social Media

    Twitter: Best Practices for Tradeshows

    Topics: Social Media

    B2B Tech Social Media Rules of Engagement

    Topics: Social Media

    Is my PR agency talking to the right people?

    Topics: PR

    Why PR Should Be Your Top SEO Strategy

    Topics: SEO

    7 Qualities to Look for in a B2B Tech PR Agency

    Topics: PR

    Leveraging PR to Attract Merger and Acquisition Suitors

    Topics: Mergers and Aquisitions

    How do I know my PR agency really “gets” technology?

    Topics: Technology

    Award-Winning PR Agency:  Rainier Polishes its Trophies in 2015

    Topics: Agency

    Small PR Agency, Big Picture

    Topics: Agency

    Lessons from Tom Brady: Building back your reputation when under siege

    Topics: PR

    In a world where, “content is king” (and everywhere) how do I generate interesting topics?

    Topics: Content Marketing

    Graffiti for the Greater Good

    Topics: Content Marketing

    Five Tips to Maximize CES Coverage

    Topics: Tradeshow Marketing

    A Word's Agency

    Topics: Agency

    The Jetsons: Vision or Fantasy?

    Topics: Technology

    On a Mission to Create Jobs and Foster Shared Innovation

    Topics: Social Media