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Digital Trends: Cities looking to get smart take a lesson from an iconic shopping mall

Written by Sample HubSpot User | Feb 22, 2019 4:13:17 PM

Cities looking to get smart take a lesson from an iconic shopping mall

It’s a small world, after all — at least when it comes to leveraging technologies to create a smarter community experience. From Disney World to the Mall of America, public venues are turning out to be microcosms for smart city projects. Cities and towns looking to up their infrastructure game can extrapolate from the experience of major sports stadiums, for example, as demonstrations of what happens when you offer free Wi-Fi to 70,000 people. And metropolitan areas can learn from shopping hubs that have installed Bluetooth to pinpoint consumers.