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From the printing press to artificial intelligence, the technological evolution of communication has repeatedly disrupted the game. And now, ChatGPT has flipped the script again, this time representing a genuine revolution in communication.
... Continue Reading04.3.23
In a world where artificial intelligence is rapidly making its way into every industry, and the public relations profession is no exception. Until what seems like just a few minutes ago, writing was considered an entirely human domain. But, like it or not (and I very much do!), writing now involves interacting with generative AI tools like ChatGPT. And the fact is, these tools compel us writers to quickly evolve into something more akin to programmers as we learn to manipulate language differently, creating calculated input queries that produce persuasive, high-quality content. So how is ChatGPT reshaping the writing landscape, and why is it a game-changer for the writers among us who eagerly embrace it?
... Continue Reading05.25.21
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